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15 Motivational Podcasts For Women Who Love Business

Truth be told, I’m a wee bit of a podcast junkie.  Nothing’s better for me than listening to tricks of the trade or inspiring stories from people I identify with and trust.  Playing an episode gives me the feeling of being a valued member of an exclusive group.  I usually indulge this mild addiction when working out or walking my dog or running errands.  Uplifting and efficient, no?

A majority of the shows I support are hosted by females because, as in most media, we are seriously underrepresented.  A recent article in Forbes claims, “an estimated 70 percent of podcasts are hosted by men, and the male/female disparity overall is probably even greater.”  So, in an effort to level the playing field, let’s give a little love to the ladies.  Consider subscribing to these 15 motivational podcasts for women who love business:

1. Lose The Cape with Alexa Bigwarfe & Aubrey Mathis

This entertaining pair makes me laugh out loud while dishing up valuable advice and business tips.  The show features busy career moms sharing strategies for survival in their hectic daily lives.

Outstanding Episode: How to Not Be an Icky Salesperson

2. Raise Your Hand. Say Yes. with Tiffany Han

Tiffany is a business coach to creative entrepreneurs and she may give you a verbal kick in the pants from time to time.  She uses storytelling and interviews to inform and inspire you on your professional journey.

Outstanding Episode: Michelle Bablo on Going All In

 

3. Systems Saved Me with Jordan Gill

As an organization and productivity geek, I am compelled to tune into this show on a regular basis.  Jordan produces new content weekly to help us overwhelmed entrepreneurs find success with tried and true methods.

Outstanding Episode: The Process to Kill the Perfectionism Trap

 

Related reading: 7 Deadliest Sins of the Struggling Career Woman

 

4. The Big Payoff with Rachel Bellow & Suzanne Muchin

This dynamic duo has launched and sold six companies together while maintaining a close friendship.  They are uniquely qualified to give epic career and business advice.  “So get a tumbler of vodka, a cup of coffee, or juice cleanse and let’s get started.”

Outstanding Episode: Fatal Distraction

5. The Introvert Entrepreneur with Beth Buelow

This show has been named one of the “Top 25 business podcasts for entrepreneurs” by Entrepreneur.com.  Beth discusses business life from an introvert’s perspective. She offers resources and advice to build self-confidence and reduce fear.

Outstanding Episode: Confessions of an Untraumatized 40-Something Happily Married Woman

6. Happier with Gretchen Rubin

Gretchen is the bestselling author of The Happiness Project and Better Than Before.  Although I would not consider it a business podcast, her thought-provoking show provides advice to improve your outlook and overall attitude.  That’s bound to help improve your professional life.  Don’t you think?

Outstanding Episode: Do what You Love, and Then Your Friends Hire You

7. Why Not Now? with Amy Jo Martin

Amy Jo interviews famous and not so famous people and asks them how they changed from a why notter to an action taker.  She is no slouch in business either.  She wrote the NY Times best-seller Renegades Write the Rules and was named the third most powerful woman on Twitter by Forbes.  Yeah, not bad.

Outstanding Episode: Julie Foudy – Get Comfortable with Being Uncomfortable 

8. Midlife Schmidlife with Liz Applegate

Liz calls herself “your second-chance enthusiast and positive change facilitator.”  I call her inspiring.  She interviews women over forty who are transforming their middle years and pursuing their dreams.  I can certainly relate!

Outstanding Episode: Being Brave and Learning New Things with Cathy Lawdanski

9. The Daily Meditation Podcast with Mary Meckley

I don’t know about you, but I’m more productive when I’m calm and collected.  Mary helps me get there with her daily meditations.  When I need a few mindful minutes, she is there to guide and enlighten me.

Outstanding Episode: Release Negative Thoughts

10. Social Sidekick Podcast with Laurie Solgon

Laurie created this show to inspire and encourage side-hustlers and fledgling entrepreneurs.  In weekly interviews, she speaks with dynamic businesspeople about their strategies, successes, and how they escaped the 9 to 5 rat race.

Outstanding Episode: Jen Monks, Life Wise Lady Blog (shameless plug alert) 

11. Less Than Or Equal with Aleen Simms

Aleen celebrates the accomplishments and contributions of women and minorities in technology.  Her guests discuss news in S.T.E.M. as it pertains to groups who struggle to be heard and often face inequality in their fields.

Outstanding Episode: Karen Catlin – Advocacy and Mentorship in Tech

12. Jump Start Your Joy with Paula Jenkins

 Paula finds guests with inspirational stories who followed their dreams.  The discussions often cover the adversity these people overcame to ultimately create a joyful life.

Outstanding Episode: The Astonishing Power of Choosing Joy When You Feel Stuck

13. The CourageMakers Podcast with Meg Kissack

 This show was designed to motivate creatives to pursue their passions and overcome their fears.  Every Monday a new courage maker shares her experiences and offers advice on how to get beyond the things that scare you.

Outstanding Episode: Depression, Feeling Worthy, & Finding Hope with Meaghan Gallant

14. Positive Productivity with Kim Sutton

As a mompreneur of five children (whoa), Kim has learned a few things about productivity and squeezing the most out of each moment.  Her guests give you tips and strategies to set and achieve goals without feeling overwhelmed.

Outstanding Episode: Oops! I Burnt MYSELF Out!

15. She Did It Her Way Podcast with Amanda Boleyn

Amanda “is on a mission to help more women succeed and break into the entrepreneurial world.” Her guests give you the woman’s perspective on what it’s like to launch and nurture a business. With a new show each Monday, topics range from product creation to online marketing to mindset training.

Outstanding Episode: Forget the Haters with Ariel Hyatt

 

Well, that’s my list of 15 Motivational Podcasts For Women Who Love Business.  I’ve included some bigger names and a few lesser-known ladies from which to choose. What do you think?  Did I forget to mention one of your favorite shows?  Please let me know in the comment section below.

Life is better when we lift each other up.

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How To Write An Elevator Speech That Rocks

To be honest,  I don’t like the term ‘elevator speech.’  It sounds aggressive and triggers memories of cheesy, fictional salespeople like Joe Isuzu and Herb Tarlek. Can you imagine being trapped in a slow moving, metal box listening to a sales pitch from either of those guys?  Ew!  Though, if you’re not careful, that’s the experience you’ll give potential clients when you approach them.  Okay, maybe that’s an exaggeration, but you get my point.

Your conversation with a new contact should develop into a natural give and take that moves the relationship forward.  If you’ve been practicing a one-sided spiel in the mirror, hoping repetition will make you successful, ditch that pitch.  It’s time to learn how to write an elevator speech that rocks.

Maybe you’re saying, “I’m not in sales or a business owner; I don’t have to worry about selling myself to anyone.”  Well, job interviews are the ultimate forms of self-advertisement.  Convincing decision makers you’re the best candidate for a position is selling yourself.  Heck, even first dates and social gatherings call for personal promotion.  So, you might as well put some time and thought into your elevator speech, whether it’s for professional purposes or otherwise.

By the way, if the idea of speaking to total strangers makes you feel faint, check out this post on Overcoming Shyness.

 

First Things First

According to a study performed by Princeton psychologists Janine Willis and Alexander Todorov, you have a fraction of a second to make a first impression.  That means your prospect is making several key assumptions before you open your mouth.  Therefore, it’s imperative to give yourself an advantage by:

  • Smiling – It shows you’re welcoming and approachable

  • Making eye contact – People will perceive you as more intelligent and engaged

  • Dressing smartly – This communicates your level of confidence

 

Know Your Audience

Most people will ask what you do out of obligation.  Don’t engage in premature spamification.  Nobody likes that!  Remember the Golden Rule here.  Not everyone is open to hearing about you, your products, and your services.  They may not want to know your company’s history or the reason you started your business, especially thirty seconds after meeting you.  Guage the situation.  Have a different version of your speech tailored to each type of audience and occasion.  Networking events and interviews will obviously call for a more lengthy, overt elevator speech while casual meetings and social events require brevity and subtlety.

 

Pitch Perfect: The Components

  • The Introduction: You Had Me At ‘Hello’

Some call the beginning of an elevator speech ‘the hook.’  Why?  That implies you’re a hunter and the other person is prey.  It’s impossible for you to build a long-term, professional relationship based on the principle of winner and loser.  It might seem like a minor detail, but your frame of mind is important.

You can opt to introduce yourself with only your name and title (yawn) or consider opening with an attention getter to captivate your audience.  It could be a surprising statistic, an anecdote or a mysterious reference to boost interest.  The objective is to encourage them to say, “Tell me more.”

For example, If your niche is businesswomen,  You can surprise them with the results of a recent study by saying “Research at Stanford University has found that women who include ‘PTA member’ on their resumes are 79% less likely to be hired.”  That’s a startling statement that will almost certainly get a response.

  • Offer A Solution To A Problem: I Built A Better Mousetrap

Now that you’ve piqued their curiosity, you should identify your niche, a problem that group has, and your unique solution(s).   Keep it brief, focused, and simple.  You might say, “I help women who want to re-enter the workforce identify and quickly start a career they love.”  This will naturally encourage your prospects to ask, “How?”  Then, you can get into a few details of your product or service.  “My three step program does this by…”

 

 

  • Define Your Purpose: Inspire And Light A Fire

At this point, you should state the overall purpose of your company, career or product.  I cannot emphasize enough how important it is to mention why you do what you do.  While what you offer is useful, why you offer it is compelling.  Prospects are excited by a cause.  “I was inspired to develop my service because I identified the need to…”

You may have heard of Simon Sinek, the author of the best-selling book Start With Why.  Many of his popular Ted talks focus on the fierce customer loyalty Apple garners due to its purpose and core beliefs.  It’s all about messaging.

Perhaps you’re asking, “If I’m supposed to start with the why, then how come it’s third on your list of elevator speech components?”  Good question, smarty pants.  It’s a tall order to dive into your purpose before you’ve properly introduced yourself.   But, if you can figure out how to do that without seeming abrupt or awkward, go for it.

 

 

  • Call To Action:  Keep That Ball Rolling

Well, you’ve managed to keep your contacts’ attention and bowl them over.  Good job!  Now you have to take this relationship to the next level.  You should always offer your business card and encourage prospects to visit your site and email you.  Truthfully, though, the odds of this happening are slim.  Inquire if you can follow up the next day.  Then the ball is in your court.  Politely ask for a card or take down contact information.  At the very least, get a company name and web address.

 

A Few Final Thoughts: The Loose Ends

In the end, it comes down to writing out your pitch and practicing until you can confidently communicate it to anyone at any time.  Remember to move and speak naturally.  Start by talking to the mirror if you must, but then move on to friends and family who will give you honest feedback on your performance.  In no time at all, you’ll be impressing audiences with the perfect pitch.

Now you know how to write an elevator speech that rocks.  I’d love to know how it works out or if you have any tips for the rest of us.  Please feel free to share your advice or thoughts below in the comments section.

Life is better when we lift each other up.